Dora Michail

Managing Director, Digital, The Telegraph Media Group

Dora has been the Managing Director for Digital at The Telegraph since February 2017. Prior to The Telegraph she held various digital roles, including most recently at Yahoo where she led the Advertising Marketplace for the EMEA region.

Alongside her Digital responsibilities at The Telegraph, Dora is the Executive sponsor for Diversity & Inclusion. She set up the company’s D&I network in September and provided the framework for the creation of The Telegraph’s various employee resource groups, covering LGBTQ+, BAME, Accessibility, Gender & Parenting.

Prior to this, she was responsible for running the Yahoo EMEA Programmatic & Audience Marketplace. Her team focused on data-driven programmatic video, display, and native media sales via the Brightroll Exchange, as well as Brightroll DSP sales, supply & data acquisition, analytics and insights.

Prior to this, Dora was Yahoo’s Head of Optimisation where she led a team of analysts across six markets and was responsible for campaign management, analysis, and performance. She started working at Yahoo following the acquisition of Blue Lithium – the US start-up ad network – in 2007, where Dora was an early UK employee, creating and leading the client service and optimisation team for display advertising.

Dora’s digital career began back in 2003, at the search engine Ask Jeeves, where she was the UK Travel Editor, responsible for the travel vertical’s search relevancy results.

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